Once again, the National Association of Landscape Professionals (NALP) has declared April to be Lawn Care Month. As Colorado landscape companies gear up for spring activations, it’s a good time to promote the value of lawn care in your marketing efforts.

Follow ALCC on Facebook and Twitter for shareable content you can use in your own social media efforts.

Tweet about it using the hashtag #LawnCareMonth.  Here are a few example tweets:

• Did you know that a 50-by-50-foot lawn provides enough oxygen for a family of 4? #LawnCareMonth
• Spring has arrived. Here are some tips to help care for your yard. [link to https://www.youtube.com/watch?v=umTOm7Rlczc&t=13s]  #LawnCareMonth
• Did you know that lawns can be 30 degrees cooler than blacktop? #LawnCareMonth

In other social media (Facebook, Instagram) or in marketing materials and emails, share some of these fun facts provided by NALP:

• Lawns trap more than 12 million tons of dust and dirt annually. (The Lawn Institute)
• Turfgrass, like that found in our lawns, is much cooler than asphalt or cement, acting as an “air conditioner” for the surrounding area (lawns can be 22 degrees cooler than urban asphalt "heat islands").
• Healthy turfgrass has many miles of fibrous roots that hold soil and filter rainwater. (National Arboretum Grass Roots Project)
• A single grass plant can have more than 300 miles of roots.
• It is estimated that a 50-by-50-foot lawn (2,500 square feet), releases enough oxygen for a family of four, while absorbing carbon dioxide, hydrogen fluoride, and perosyacetyle nitrate.
• Research has found that people find stress relief and healing when interacting with nature or even when just viewing nature on a computer screen or through a window. (Nature Sacred.org)