October 2019

Matt Hiner

This month, I’ll be joining my fellow ALCC board members at the annual fall forum. It’s a time for ALCC directors, staff, and members to come together to discuss the opportunities and challenges facing our industry and to craft a plan for addressing those issues.

I’m excited to discuss ideas with this group of smart, dedicated people who are passionate about improving the Colorado landscape industry. We’ll continue to address ways to achieve our strategic goals and brainstorm new approaches to meet our vision: helping Colorado landscape companies be successful.

Both ALCC and our industry are in a period of change. I believe it is not a period of uncertainty but of hopeful change, with some tremendous opportunities in the coming years to truly revolutionize the way our state sees the industry and how consumers appreciate the value of the built landscape.

The SLM Colorado initiative has the potential to elevate the level of professionalism in landscaping, to help clients understand the full value of their landscapes, and to help the public understand that they can significantly improve their management of resources by using sustainable practices. And that initiative is just one of the exciting projects we’ll discuss and move forward in our fall forum.

I see great potential in this strategic planning session, and I look forward to sharing with you some of the results of the session when we meet again on this page next month.

In the meantime, I wish you all the best of luck as you wind down the busy season. One final note: as you look back at all that your company has accomplished, I encourage you to consider submitting those accomplishments for The ELITE Awards. Nominations will open this month, and it is a great way to earn recognition for the hard work and dedication of your team.

Matt Hiner
Hiner Outdoor Living, Colorado Springs
ALCC Board President