Benefits of networking |
News |
Tuesday, May 23, 2017 05:00 AM |
As many landscape professionals will tell you, the green industry can be an open, friendly environment. Those involved in professional associations are interested in elevating the reputation of the industry, and they understand that they can do that by helping others succeed. Face-to-face social networking with those types of pros is an opportunity for growth. Here’s what you can do:
In study findings published in MIT Sloan Management Review (Sgourev and Zuckerman, 2006), researchers observed of industry peer networks: In meetings and in informal conversations with their peers, members receive ample and, most importantly, credible information about industry trends and the performance of comparable companies in other markets. That information helps members build realistic expectations for the future and correct for misperceptions about the strength of their own performance. Informal settings let you speak frankly and perhaps in more detail than you might at a formal education event. Hearing what other companies are doing or what issues they are encountering can help you identify local trends or anticipate government actions like audits. The support and advice are there--you just need to ask for it. Practice your networking skills at an upcoming ALCC networking event:
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