Awards are good for business and for your team |
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Written by Cherie Courtade |
Tuesday, September 10, 2019 03:00 AM |
Types of awards Business-related awards include those from Landscape Management, Lawn & Landscape, or ColoradoBIZ. These awards demonstrate your professionalism and can help your reputation in the business world. You can also pursue consumer-facing awards, like "Best of" categories from regional magazines and web sites, such as Colorado Homes & Lifestyles, 5280 Magazine, or Houzz.com. Being recognized—even as a finalist—is a great marketing tool. It shows consumers that an impartial organization or a group of fellow consumers has acknowledged the quality of your work. Additionally, look for awards specific to a project, an effort or a team member. If you completed a project for a conservation-savvy customer, see if there is a sustainability related award in the region. Is there a service project in which your team participated? See if there is service-related recognition available. And if you have a team member who is a star in their department, look for awards related to human resources or to their discipline. Document your projects Start a file of projects you feel are noteworthy. Did your crew solve a particularly challenging irrigation issue for an HOA? Earmark that project so that you can find it later. Were you proud of the outdoor kitchen and dining room installed in a backyard? While it’s fresh in your mind, write down your achievements and record details that you feel make the work award worthy. Get quality photographs When nominations open for industry awards, you’ll be ready to submit your applications. You’ll also have a good record of your company’s work that you can use in marketing materials, on your website, and in client proposals. Read more in this issue of Colorado Green NOW: |