Will PereiraOctober 2017

As we head into the final quarter of 2017, I’m excited about the future for ALCC. Most of our members just experienced one of their busiest seasons in years, and there is tremendous growth opportunity in our industry.

We know that our members could increase their client portfolio if they had the labor to support more projects. Through the Landscape Career Pathways program, we are creating avenues through which new workers can enter the green industry and establish a career. Those projects will continue to expand in the coming months and years.

This year has been a period of transition for the team at ALCC, which offers the chance to refresh the ALCC brand and set new goals that allow us to adapt to the ever-changing business climate in Colorado.

I know you’ll be pleased with the coming changes. In January, look for an updated Colorado Green magazine with a more modern look. The board is also exploring ways to re-energize the organization and adapt to changes in the business world, in the regulatory environment, and in consumer trends.

Recently, we asked for your feedback on how we can better serve the needs of your business. We’re taking your comments and suggestions to our upcoming fall forum and board meeting, where we will outline a strategic plan for the next few years. We are working with a strategist to form a new direction for your trade association to meet the needs of the industry and its customers. And we are always listening—your input is welcome throughout the year. Simply contact ALCC staff to let us know what we can do to help you make your business better.

I also look forward to working with you, our members, to achieve the goals we set. Our organization is built on the belief that we are stronger together, and that our collective voice and efforts can do far more than we can individually. Your participation in the new strategic plan is crucial to its success.

As we all begin to breathe a little easier as the busiest time of year slows down, know that at ALCC, we are gearing up for the next exciting chapter. There is much work to be done, and many rewards to reap. 

Will Pereira, BrightView
ALCC President

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